Biographies Characteristics Analysis

Orange color in psychology. The meaning of brown

Correspond to our real or ideal I. To the character that we have, or the one that we would like to have. If we want to make a certain impression, we will also unconsciously choose the right shade for this.

White- a symbol of purity and perfection. In the Christian tradition, the color of holiness, virtue, divinity. People who choose white as their color are usually neat, decent and sincere. Or they want to appear as such (do not forget, right?).

Grey chosen by people who are afraid to express themselves too loudly. Or they want to be inconspicuous in order to get something (“grey eminence”). Gray is the color of neutrality. This is the perfect background for any other color, for any manipulation or play. He gives strength to those who are weak and vulnerable.

Pink- the color of softness, tenderness, kindness and sentimentality, the color of dreams and dreams. If you love pink, then you do not tolerate cruelty and violence in any of its manifestations. A person who chooses this color for himself prefers to live in an easy, comfortable world, invented by himself. Pink dulls aggression and nervousness, so it is good for people who are very irritated and who find it hard to pull themselves together.

However, too much pink around can lead to complete detachment from the world. Be careful with people who like pink - they are very vulnerable.

Blue- Cooling and soothing color. Blue (despite stereotypes) is the color of femininity, motherhood. Symbolizes peace, tranquility, carelessness. Conducive to rest and relaxation.

Yellow- the lightest color. A symbol of lightness, liveliness, brightness and joyful perception of life. It is chosen by people who are contact, curious, optimistic, accustomed to attracting the attention of others. If a person completely rejects yellow, then he is in a state of emptiness, isolation, or extreme irritation.

Orange- the color of warmth, bliss, joy, the color of energy, freedom and strength. Symbolizes development, focus on success. Orange is also the color of enlightenment; it is not for nothing that Buddhist monks wear it. It reveals the hidden possibilities of a person, helps to get rid of fears and depression, relieves tension in all conflicts.

Violet embodies all non-standard. This is the color of our fantasy, magic, magic. The one who loves him not only wants to be bewitched, but he himself longs to possess witchcraft power. The rejection of purple indicates the desire to establish as clear a relationship with people as possible.

All of the above, of course, must be taken with a certain degree of conventionality. And do not forget that we live in a world of shades, halftones and intricately mixed colors.

Each person has a favorite color, there are also colors that a person prefers to use in clothes, in arranging his home, office and even workplace. They always surround us, give us various emotions and feelings. Therefore, looking at a person, at his clothes, accessories, and even at the screensaver of a mobile phone or a desktop picture, you can say about a person what he is like.

Let's start with the fact that the entire color scheme is divided into two types:

  • Warm palette of colors - red, yellow, orange, soft pink shades.
  • Cold palette of colors - black, gray, blue and its shades, green.

Each color has its own meaning and can tell a lot about the person who prefers it. Also, colors can help solve a problem, achieve success in the necessary area, relax or, on the contrary, concentrate attention - the most important thing is to know what color is responsible for and how it affects a person.

Let's start with a basic palette of warm colors.


Shades related to yellow

Yellow is a bright, cheerful and positive color, it gives warmth, charges with positive and positive energy, symbolizes laughter and joy, charges with optimism. Yellow improves mood, increases brain activity, and can set you up for fruitful and progressive work. Excess yellow can lead to overexcitation, so this color should be used in harmony with calmer tones. Yellow color helps to develop intellectual abilities.

The reverse side of the yellow color is a manifestation of sarcasm, causticity, a desire to prick or prick in a sore spot.

Yellow color is preferred by people with a positive attitude, prone to creativity. Such people are constantly looking for talents in themselves and if they find them, they develop them in all possible ways. Lovers of yellow always have a bunch of ideas and thoughts in stock that they are ready to bring to life. We can say about such people that they are purposeful, always positive and in a good mood, they know how to adapt to those around them. Keep in mind that yellow lovers can be overly talkative, so do not trust them with your secrets, otherwise you risk getting into an awkward position. But it is worth remembering that the yellow color has a downside, which is dementia and insanity.

Red and its varieties

Red is the color of victory, determination, the manifestation of activity, mobility, can lead to aggression and cruelty. Often red is associated with blood or life force. On the other hand, the red color symbolizes fiery and passionate feelings, fiery elements, boundless love and readiness for self-sacrifice. Also, this color warns of dangers and advises to stop. Red color awakens internal energy, adds strength, can be used to activate the body's reserves to resolve difficult situations. A softer effect from red is warmth and comfort, tenderness and romantic mood.

People who prefer this color have a strong character, stable willpower, courage and determination. These are passionate impulsive natures, hungry for power and stubbornly moving towards their goal.

Burgundy color

Burgundy color is a noble shade, has sophistication and self-confidence.

People who choose burgundy want to be different from everyone else, they want to show their uniqueness and individuality, but not draw attention as much as people with red do. These people have their own style.

orange shades

The orange color is rich, radiant and positive, it gives warmth and energizes, in this regard it is very similar to the yellow color. Orange color is inexhaustible energy in its purest form. Also, this color is inherent in good spirits, passionate feelings, helps to solve complex problems, gives joy, provides spontaneity of actions. The positive effect is to neutralize stress and withdraw from depressive states, helps to survive losses and cope with disappointments. Orange color is also used for rejuvenation, improvement of metabolic processes, normalization of internal organs. In order to start and activate the beneficial properties of the orange color on your body, you need to meditate on the color for 10 to 20 minutes every day.

Exercise: buy colored paper, take an orange leaf, look at it for five minutes, call for warmth, positive attitude, warm energy. Then close your eyes and imagine how orange flows come towards you, fill you with warmth, but do not burn, give self-confidence and a good mood. Relax and let the warmth spread through your body. Maintain this state for about ten minutes, then thank the Universe for the warmth. You can open your eyes and go about your business.

Orange lovers are positive, energetic and joyful people who do not know how to get angry for a long time and are quickly able to forgive, they are quick-witted. People who prefer orange are charged with enthusiasm. But along with bright and warm feelings, such people hide arrogance and inconstancy.

Lilac shades

The lilac color contains the warmth of feelings and human affections.

Those who prefer the lilac color are people with a romantic nature, sentimental, they are dreamers in free flight. The softness and sensuality of such people is covered and protected by good ingenuity, developed mental abilities, as well as the ability to quickly respond to the situation, they can come to the rescue at any moment. Lovers of lilac color always monitor their appearance, look closely at the appearance of others, notice the slightest flaws, and are attentive to trifles. It's hard to fool such people.

Lilac color characterizes people as constant seekers of balance and harmony.

Pink color

Pink color is associated with tenderness, purity, naivete, hope and childhood dreams, this includes a carefree life, falling in love and the birth of feelings. Dreams and fantasies help to hide from the cruel realities of the world, to isolate oneself from problems. The reverse side of the pink color is anxiety, frivolity and the desire to put yourself on public display.

People who choose pink tones are very dreamy, they are able to fantasize and, most importantly, believe in their fantasies, often passing them off as reality, thereby misleading others. Lovers of pink color are kind natures, childishly naive, affectionate, they are easy to offend and bring to tears. But, despite the softness of their character, such people love to work and work very much.

Brown shades.

Brown color symbolizes diligence, safety, comfortable state, perseverance, reliability and devotion, stable position. Some shades of brown can symbolize naturalness and organicity. The reverse side of brown is doubt and disappointment.

People who prefer brown are purposeful individuals who love their lives, they know how to reason, they are rational, they always try to be optimistic and, with the help of logical reasoning, drive away doubts and try to see the real state of affairs.

Beige natural shades

This is a neutral shade that is not defiant and calm. Beige is used as the main, that is, the base color, or as an additional one in the form of accessories.

People who choose beige tones are calm, they have their own wealth, but they need a firm hand to guide and support. People do not strive for outstanding results, their world order does not require fame.

Let's move on to the palette of cold shades


Violet Palette

Violet color is very difficult in its perception, as it has a negative attitude and can cause depressive states, mystery and mystery are hidden in it, along with this, sophistication and the spiritual side of the personality can be revealed. The only plus is an overestimated self-esteem, since the purple color helps to believe in themselves and increase their self-esteem for people who have certain problems with this factor. Violet color is exotic in its manifestations and shades.

People who pay attention to the purple color, as a rule, are gloomy, often criticize themselves, do not see their strengths, constantly express dissatisfaction with their lives, believe that they have been cheated, may have high self-esteem, while this does not add joy to them. On the other hand, these people can be quite wise and intellectually developed.

blue palette

Blue color is the color of thinking, serenity, reflection and reasoning, wisdom and harmony of the world around, calmness and satisfaction. Blue color attracts with its attractiveness and saturation of tones, the depth of possible options. Blue color helps to resolve complex conflicts, helps in finding compromise solutions. As a rule, decisions in blue are weighed, considered and not subject to discussion - this is a cold calculation. Used to restore sanity and balance the state. With the help of blue, you can achieve the truth and bring a deceitful person to clean water.

Blue color is preferred by purposeful people who understand their goals and understand what they want from life. Such people always have their own view of the situation and their own point of view. You can rely on such people, they have a serious life position.

Turquoise shades

Turquoise is mysticism and everything that can be connected with it. It contains such symbols as purity and healing power, good luck, attracting material wealth.

This color is for people who are confident in themselves and their abilities, such people easily make contact and establish connections, they are sociable, peaceful and sociable. A person who prefers turquoise fits into any company and feels at ease and at ease there. But on the other hand, such people need balance, they want stability and constancy.

Green color palette

The green color is so multifaceted - it is also spring colors, when everything wakes up after a long sleep, this is renewal and rebirth. The green color is natural and lively, bestows peace and tranquility, brings coolness, provides peace of mind. But do not get carried away with green, it can be misleading, inspire boredom and scatter attention. it is also worth considering that some greens can relax and calm, while others can tire and cause an overload of the visual system. Therefore, the green color should be selected based on your feelings and perceptions.

People who love green are balanced personalities, have inner harmony and resilience, love to work, always evaluate the situation and reason logically.

blue palette

The blue color embodies protection and reliability, thereby guaranteeing a comfortable state or environment. Here lies restraint and depth of feelings. The blue color relaxes, pushes problems and deeds into the background, helps not to think about deeds and tomorrow.

Blue color for people who know how to concentrate their attention, these are self-confident people, they are straightforward and do not like to discuss or condemn behind their backs, if a person does not like something, then he will say it directly and in person. Blue lovers achieve their goals, these are people for office work.

Those who prefer the color blue feel a lot, but they can not discover and convey much.

Black color

Black color is the personification of self-confidence, authority, power and strength, meekness of mind, conciseness in everything, restraint, a symbol of prosperity, mystery and intrigue, mystery. Black is a rich shade that absorbs all other colors and prevents them from developing. Only with the right combination can equality be achieved between black shades and other colors.

Black is also associated with sexuality and attractiveness. Black color emphasizes the figure and makes you pay attention to yourself. I want to get to know such a person better and unravel him.

Black color can symbolize destruction and suppression. It evokes depressive states and emptiness within itself.

Those who prefer black are rather vague personalities, self-contained people, serious and determined. Such people have a well-developed intellect, they are refined natures. They prefer to go unnoticed in most cases. The other side of the black color in personality characteristics is the desire to experiment.

White color

White is the most pure, righteous, kind, safe, honest, transparent, weightless color. He is innocent and bright, promotes unification and discovery. With white light, the surrounding space is best felt. In most cases, white is neutral. Color opens the way to new beginnings, freedom, inspiration. White is the color of faith, hope and universal peace.

The reverse side of the white color is incorporeality, inspired by boredom, disappointment in something, detachment.

Silver color

Silver color is a kind of gray mixed with white, with the addition of a metallic sheen. This color strives for freedom and tries to overcome all limitations.

This is a symbol of lighting that shines and sparkles constantly, regardless of the surroundings. The silvery color is able to penetrate anywhere, due to its smooth flow, it can also symbolize a strong desire.

The reverse side of color is the first and main property of duplicity, the creation of illusions and lies, the birth of madness. But, despite its versatility, the silver color calms, removes unrest and gives stamina. It is always slow and fluid, which allows you to free yourself from emotional swings and stiffness.

People who have chosen this color for themselves are very fond of fantasizing and inventing all sorts of fables that many are able to believe in. Also, these people can be two-faced, constantly change their point of view, adapt to what is more profitable.

pearl color

Pearl is a symbol of luxury and prosperity, it gives strength and carries the purification of the mind, the enlightenment of the mind.

People who prefer this color are hidden natures, they open up only when they need it, they open up to those people who could earn their trust. From here comes excessive isolation, mystery and mystery. It is worth remembering that such people keep warmth inside themselves and do not show their feelings.

gray color palette


Gray is a neutral, practical color that seems to be stuck between white and black and cannot decide where it belongs more. Gray color evokes melancholy and depression. On the other hand, gray is a symbol of friendship, courtesy and patience, stability and tranquility. The gray color has no time, he is not afraid of the future.

Few people choose this color, considering it inconspicuous and everyday, capable of catching up with melancholy and dipping into the routine of days. But people who choose gray are distinguished by stable behavior, try to be realistic and do not lose common sense. On the other hand, if a person is too fond of gray tones, then one can judge his deplorable emotional state, he is exhausted and stingy with the manifestation of feelings, irritability, imbalance and nervousness can also be noticed.

The gray color informs that a person is deprived of the colors of life, but either wants to fill his life with bright and colorful moments, if there are combinations with brighter colors or warm shades, or has lost the meaning of life and does not try to fight his happiness, dark accompanying dark ones can tell about this. tone, or the presence of only gray.

A person who uses in his clothes and prefers gray tones most likely does not feel needed, he does not feel emotions.

In order to get to know a person better, look at his clothes, what colors prevail there, which ones are used to a lesser extent. This will tell you about the character and nature of a person, about his tastes and moods.

If you want to get to know a person more deeply, pay attention to what colors he chose for the interior of his house. Moreover, the atmosphere of all rooms in the apartment plays an important role. By the color scheme of home improvement, you can understand what a person wants, what he needs and what he lacks.

A lot depends on the right color in clothes, interior and even hair. By choosing the right range for a room, office space or your own style, you can succeed in business and love affairs. In addition, the character of a person can be determined by his favorite shades. Below we will tell you the meaning of colors in psychology, which one and how it affects others, what it tells people.

Personality by favorite color

Why do some people like red and others like green? It seems to be impossible to explain. But not everyone thinks so. Psychologists are sure that there is a certain pattern here between character traits and the chosen shade. According to them, it looks something like this:

Personality Features

Red

Symbolizes the desire of a person to become successful. The one who loves red is distinguished by strong-willed character, courage and determination. However, there is also a downside here - the unrestrained energy seething in you haunts you and those around you.

If, on the contrary, you put this shade at the end of the list, you often doubt yourself, have a number of unnecessary complexes.

Pink

Close to red, but softer and less aggressive. Associated with a subtle nature, a romantic mood, living in a world of dreams all his life. It is dangerous to have serious business with such a person; he can fail due to his airy nature.

Yellow

Symbolizes light and warmth. This is a sign of optimism, calmness, a friendly attitude towards people. His lovers are sociable, easily find contact with others, original and imaginative. However, they are often selfish and distrustful.

If, on the contrary, you don’t like yellow, then this person is a pessimist, unsociable and extremely serious in business.

Orange

Such a person is romantic, dreamy and has extraordinary intuition, original, sometimes reckless. Among the shortcomings can be noted inconstancy and hypocrisy. If a person’s orange is in last place, he is a loner, it is difficult to get along with people and has only a couple of close friends. However, he is faithful to them and will never betray.

Green, blue and their shades: how do these colors affect the personality?

People who prefer these colors tend to be calm and peaceful. But they also have disadvantages, in more detail below:

  • Green. If you prefer it, you lack confidence. Someone else's influence is constantly pressing, and you cannot get rid of it. However, these are far-fetched complexes, you are smart by nature, you know how to arrange others, you are interesting in communication. And if you listen, you will feel a considerable stubbornness in yourself, which is capable of conquering a lot;
  • light green characteristic of powerful individuals with cynical views, trying to suppress everyone around. But if it is in your last place, you are rather shy than domineering and cynical;
  • Blue inherent in people who are calm, those who are difficult to unbalance. In addition, you are a naive nature, pure in front of others, like the sky on a fine summer day. If you don’t like this shade, you are a Protestant who is constantly looking for something new and, most importantly, that this new one is very different from the ordinary;
  • Blue- a sign of impressionability, the ability to be faithful friends all your life, to be attached to people. This shade is loved by many artists, artists and musicians. It symbolizes success and recognition. If you discard blue - you lack change, something is going wrong in life, you are unhappy with it and are looking for updates.

Black and white, what can they say about temperament?

Black and white are the two most symbolic colors, completely opposite to each other. Also, people who prefer one or the other:

  1. White- a symbol of purity and innocence. It is believed that the person who chooses it is open, peaceful and tolerant. It has a lot of positive qualities, like an angel, who is depicted in bright robes for a reason. But, for all their spirituality, white lovers are very critical both to themselves and to others. Hence the frequent problems in communicating with colleagues or other little-known people;
  2. Black- the color of passion and unbridled character. He is chosen by emotional natures, capable of both destroying and building with their energy. But this fact is always hidden, such a person is secretive, unsociable and often prone to depression due to the lack of an opportunity to throw out energy. At the same time, he is a reliable friend, he can be trusted with any secrets, even the most intimate ones.

Personality by eye color

If you want to determine what kind of person is standing in front of you, pay attention not only to what colors of clothes he prefers, but also to his eyes. They have a lot to say:

hazel

Their owner is impulsive, emotional, needs a constant change of impressions. But for all their impulsiveness, they are workaholics gifted with violent imagination.

Black

Usually found in people with oriental roots. And they are known to strive for leadership and have incomparable charm. The main drawback is intolerance towards people, spaces and experiences.

Blue

These eyes are always associated with tenderness, naivety and openness. Their owner seems defenseless and vulnerable to others, but this is not always the case. Although there is some truth in this and excessive touchiness is inherent in them.

Greens

The rarest, but if you already met such - you are in luck. These are spiritual personalities, sensual and romantic.

gray

The owners of such eyes are almost always friendly and peaceful. No wonder they write songs and poems about them. These are honest and decent people, with a slight note of recklessness.

Character by hair color in women

And you can pay attention to this if you want to understand the essence of someone or learn more about yourself:

redheads

These are sunny people. Despite the fact that they are considered cunning and insidious, nothing of the kind can be expected from them. Usually they are kind, radiate positive and warm. But getting along with them is not easy due to their secrecy.

Blondes

Their owners are often very beautiful and charming. They are tolerant and industrious, making good wives and mothers. True, their beauty is not always noticed, but if someone appreciates it, they will get a great friend and life partner.

Black

Usually they are associated with witches and femme fatales. But in fact, these are just extremely purposeful and independent girls. However, their soul is bright and trusting, only hidden behind seven locks from prying eyes.

chestnut

Always positive and open to communication. A cheerful disposition is combined here with exactingness towards oneself and others. Whether it's an annual report or preparation for a birthday, the owner of brown hair will treat matters equally responsibly.

6 shades of clothing that will help you succeed

Sometimes it doesn’t matter what color you prefer, but what matters is what it can tell others about you, for example, at an interview or in another significant place:

  • Black others perceive as a sign of prestige, intelligence and seriousness. Going to an interview or other serious event, choose it;
  • Brown symbolizes reliability, rationality and intelligence. A characteristic coat or skirt can be worn for an interview, and for an exhibition, and for a theater, and even for a date;
  • Blue exudes reliability and confidence, so this fabric is often used in business suits and school uniforms. In addition, its shades soothe others, make it possible to relax in your presence. If you need to win people over and inspire confidence in them - choose a blue jacket;
  • Green gives a feeling of peace, lightness and satisfaction. For social events or outings in nature, it is best suited;
  • Red- bright and effective. When you need to make a lasting impression, attract a man and leave an exciting memory in his memory - wear it;
  • Yellow- just for relaxation and fun. If you want to cheer up others, focus on yourself, captivate and conquer - choose yellow.

The importance of colors in psychology is enormous, experts give them a major role in all areas. But at the same time, the inner world of a person is also important, do not forget that, having a bad character, it will not work to win over people, even wearing clothes of all shades at the same time.

Video: the influence of shades on a person's personality

In this video, psychologist Kira Rogozina will tell you what your favorite color can tell about your character and preferences:

Every person has their favorite color. The one that calms him, gives pleasure, uplifts or is simply pleasing to the eye. But few people know that he can characterize not only the person himself, but also his temper. The fact that color has a meaning remained unknown for many years, but now, thanks to the development of such a science as psychology, you can find out the characteristics of a person by his favorite shade.

The psychology of color

It is worth talking about the meaning of colors in psychology. The facts are well known, how marketers use colors to increase store sales, how stylists select not only the clothes themselves, but also their shade for a person in order to attract the attention of others. These and other phenomena are studied by the psychology of color. The definition of colors in psychology and their influence on a person is primarily due to their effect on her mood and emotions. For example, when a person looks at dark blue, the number of beats of his heart per minute decreases, breathing slows down. From this we can conclude: dark blue is a calming color, it gives peace and tranquility. Orange, on the contrary, increases blood pressure, speeds up the heartbeat, gives a person some kind of stimulation. Of course, colors act on the nervous system, on which all human life depends.

Visual perception of color

The constant addiction of a person to one or another shade is explained by his character. The man has always liked red, but suddenly he buys a gray thing, regardless of the meaning of the colors of the clothes. In psychology, this phenomenon is explained simply: here he is used to red and wears it all the time, and he bought gray, because at that moment his mood prompted him, a kind of splash. It turns out that with the help of color, you can change your mood. Those who have recently had a bad one most often look at dark shades. The choice is made intuitively. If the mood is high, then a person needs bright colors.

Luscher color test

Max Lüscher is a professor and psychologist from Switzerland. He devoted his scientific activity to the study of the provisions of color diagnostics. It was he who came up with the test, named after him, built on the basis of functional psychology. So what is the meaning of color in psychology according to Luscher? First of all, the professor emphasized that the structure of color, and hence its meaning, remains unchanged. This means that regardless of whether a person likes dark blue or not, it still means “peace”. Luscher decided to consider the very attitude of people to colors. And if each person sees it in his own way, then, perhaps, the meaning of colors in psychology also varies.

The psychology of gray

Gray is a sign of neutrality, the middle. A person who chooses it for himself does not take into account the meaning of colors in human psychology. She wants to stay away from everything outside. Such people prefer not to open up to others, they keep everything to themselves. This does not mean that they are tense or relaxed, they are just in the middle, in neutral territory. This desire to isolate oneself from everything, to remain untouched.

Those people for whom gray is in last place consider it very boring and monotonous. They prefer to enjoy life and enjoy bright colors. It has something to do with the irresistible desire to be constantly involved in some kind of activity.

The psychology of blue

Blue color has always symbolized peace and harmony. Scientists have proven that when a person looks at objects made in blue tones, he calms down. At this time, his body is preparing for rest and relaxation. This shade carries a harmonious state and symbolizes unity with the world. The meaning of colors in psychology, especially blue, dark blue, indigo, blue, contains associations with silence and peace.

Blue finds a correspondence with calm waters, a phlegmatic person, femininity, tenderness. Many scientists believe that it has material completeness. Obese people most often give their preference to this particular shade. If during the test a person rejects the blue color, it means that he runs away from peace and trust, his need for this remains unsatisfied. This may indicate that he does not want to become attached to something and cannot afford to spend time on this, since, in his opinion, such an act entails the rejection of something very important. Relaxation can lead to depression, which many try to stay away from. Usually they are constantly tense, and are in search of external stimuli, they do everything so that the state of rest never comes, because this can lead to a lifestyle that is devoid of meaning.

The psychology of green

The action of green is also considered an important component in the interpretation of the concept of "meaning of colors". In psychology, it is believed that people whose emotional attachment is unsatisfied try to compensate with this paint. She symbolizes independence. Sympathy for her is often found in young people who want to quickly become independent. She is a symbol of constancy and perseverance, a certain degree of cruelty, firmness and perseverance. People who choose green are very wary of change. They seek to increase self-confidence, in their skills and abilities through self-affirmation. They can win the sympathy of others, for example, at the expense of their financial situation.

This shade to some extent controls the person. A person can feel pride, superiority over others, a desire to control other members of society. Green lovers tend to think a lot about health and how to increase the length of their lives. They defend their principles, sometimes suffer from the fact that they do not receive recognition from other people. As for those who have green in last place, we can say that they have lost the strength to fight. This can lead them to blame others for their mistakes. Those who reject the green color are people who have lost their self-control and patience, due to which impulsiveness appears in their behavior.

The psychology of red

People who want to experience sexual intoxication choose red or its shade of crimson. Significance in psychology shows that they are, first of all, looked at by individuals who crave exciting experiences and emotions. Shades of red symbolize vitality. They increase blood pressure, improve appetite. People who love red want to experience the fullness of life. Those who put it in the first place are attached to sports and wrestling. This is the color of masculinity, aspiration, fire, spiritual forces, conquest. Also signifies sexual desire. People who have red in last place are threatened by it, because they have a lack of vitality. As a color to compensate for it, they most often choose blue to enhance the calm. At the same time, attachment to him becomes painful due to failures in love.

The psychology of yellow

Often, the rejection of blue causes a person to choose yellow. Significance in psychology is associated with aggravated attachment, requiring relief in order to eliminate depression. Unsatisfied emotionality makes a person constantly look for a way out of the situation. This is a search for satisfaction and harmony, an attempt to find the meaning of life and a place where you can use your capabilities to the maximum. Yellow is the brightest, liveliest and lightest color. Associated with stimulation. The pulse and respiration become more frequent, as well as with red.

The main advantage of yellow is its brightness and unconscious positive. It indicates a person's desire to free himself from heaviness, from something that oppresses him. People who have this color in the first place hope for happiness, and wait for it in all forms and manifestations. They want recognition and respect. Well, those who put yellow on the last, as a rule, were disappointed in life, in hopes, in people. They stand face to face with emptiness. Due to the brightness inherent in yellow, it can be rejected due to overexcitation, as a result of which a person feels irritable, angry, distrustful of people, and is constantly in a bad mood.

The psychology of purple

People choosing a color scheme may not appreciate the meaning of lilac. In psychology, he points to the increased emotionality of a person, as a result of which he can anticipate some actions or events. Purple is a mixture of red and blue, unbridled energy and calmness. Two opposing forces. For the love of magic and the desire to possess it, it is the purple color that is responsible. Significance in psychology is explained, on the one hand, by a person’s dreams of sensual merging with a partner, and on the other hand, by isolation, because there are no prerequisites for this.

The psychology of brown

Scientists have long studied the psychology of color. The meaning of color in the clothes chosen by a person describes his essence very well. Brown is a mixture of yellow and red with shading. All the wildness of red in it is muffled, crushed. In the first place it is put by people who lack vitality. Everything around them is perceived passively. Brown symbolizes the sensory perception of the world and makes it clear how a person relates to physical sensations. He has an increased need for rest, to create comfort and peace around him. If brown is in last place or the color is rejected altogether, the person is seen as a person trying to distinguish himself from the crowd. As a result, it can cause the attention of obsessive sexual people.

The psychology of black

Black expresses the highly controversial meaning of color. Meaning and psychology, combined into a single whole, give the idea that it is the darkest and is always associated with mourning and depression. Since for many this color symbolizes a certain border, it expresses “nothing, complete denial. Black gives a person a desire to defend himself and displace irritants. It is a rejection and a contradiction at the same time. A person who has this color in the first place is able to give up everything. Those who put black in last place are unwilling to endure hardship, make excessive demands on themselves and avoid danger.


Colors are one of the key elements in the life of almost all people, because they are present in every object of the material world.

Information about the meaning of colors in psychology can allow people to get to know each other better and understand the mechanism of formation of color preferences.

History of color symbolism

Since ancient times, people have been interested in flowers, associated them with the gods, endowed each shade specific properties.

Even in stone age colors already mattered to people.

Red was associated with blood, meat, fire, - with death, - with purity and goodness.

As human society develops the attitude towards colors has also changed. Some colors became associated with the higher strata of society - the priesthood, the nobility and the royal families, since it was they who could afford to dye their clothes in rare and expensive dyes.

Interesting information from the history of color symbolism:

  • Colour in China has long been the color of the Emperor, and the general population was deprived of the opportunity to wear clothes dyed in this color. In the European part of the world purple and were considered royal colors;
  • in astrology- parascience that arose long before our era - colors were associated with astronomical objects, which, according to this direction, are able to influence the behavior, character and future of people. Red color - Mars, - Saturn, - Sun, - Venus, yellow - Mercury, - Moon.

Color psychology:

Impact on well-being

The ability of flowers to render impact on mental health human has been proven by various studies.

For example, one of them showed that blue lighting on the streets can significantly reduce the level of crime, and the other showed that sentences written in green are better remembered.

Humanity throughout its development endowed each color with the ability not only change the mental, but also the physical state.

The direction in alternative medicine, which is driven by the idea that colors can cure diseases, is called color therapy.

But, unfortunately, studies have not shown that colors can cure anything, so for people interested in color therapy techniques, should be combined with evidence-based medicine.

Features of the influence of colors on well-being:

The effect of color on the subconscious:

Psychotypes of personality

In psychology, there are a lot of personality psychotypes, and color is one of them.

According to him, people can be divided into four color psychotypes: blue, yellow, red, green.

Characteristics of psychotypes:

  1. Blue. Blue people are pragmatic and usually choose technical professions. Their emotional restraint sometimes prevents them from finding a common language with strangers, but with close people they open up. These people are focused on leadership because they prefer to have maximum power over the situation.
  2. Yellow. The communication skills of "yellow" people are developed almost to the maximum. They easily attract the attention of others and have a large number of friends. Their professional choice is the social sphere: educators, teachers, doctors, psychotherapists.
  3. Red. They are filled with energy to the brim and strive to spend it with maximum benefit. These are strong, strong-willed people striving for leadership. Sometimes they are characterized by ardor, aggressiveness.
  4. Green. Such people do everything possible to be considered by those around them as experts in the areas that are important to them. These are intellectuals who love to reason, explore and develop. Their every step is calculated in advance, so reckless actions are not about them. They also have stubbornness.

Of course, each person is a mixture of several types, but in most cases there is always some kind of predominant color type.

Color preferences in clothes

Clothes are social marker, which allows others to assess the wearer's personality, mood, taste, hobbies, ability to work productively, and much more.

Therefore, the ability to combine colors is very important for those who want to make a certain impression good, neutral or negative.

The choice of color in clothes is usually directly related to the color preferences of a person and his mood at the time of choosing wardrobe items. If a person regularly wears clothes of certain shades, they can help to know his personality better.

The man who chose the clothes Red, is distinguished by purposefulness, energy and strives to do everything possible in order to achieve the goal, even if for this it will be necessary to go over the heads. He is sociable, he is characterized by aggressiveness, irascibility, intemperance.

Blue color reserved people choose, practical, striving for harmony and comfort.

It is difficult to earn their location, but if this happens, such a person will be ready to go to great lengths so as not to lose the one who has become important to him.

Rational, thinking people who love creativity often choose purple. Its light and bright shades are more often preferred by young people who strive to differ from the bulk.

Pink- the color of infantilism, excessive daydreaming, frivolity, romance. Such people are ill-adapted to difficulties and strive to find a person who will protect them.

people who prefer clothes Green colour, charming, decisive and able to maintain composure even in the most difficult situations.

yellow prefer sociable, good-natured, bright people who know how to make a positive impression on others.

The person who chose brown clothes, practical, strives to solve problems consistently, accurate and prioritizes quality over speed.

Grey colour- the choice of restrained people who hardly trust others. Lovers of light gray are sociable and balanced.

White color chosen by idealists and romantics who do not forgive lies and betrayal.

The person whose wardrobe is dominated by black color, often has low self-esteem, is secretive and mysterious. It is not always easy to find a common language with him.

The influence of color on a person and the meaning of color in clothes:

Features of perception by a woman and a man

Testosterone- the main male hormone - reduces color sensitivity, so men are worse than women in distinguishing colors.

tetrachromats- people whose color sensitivity is extremely pronounced - among women there are also more than among men.

The improved color perception in women is due to the fact that they have two X chromosomes in their DNA, and not one. In particular this applies ability to recognize shades of red.

An experiment was conducted during which men and women were temporarily blinded by a bright color, and after that women were better than men in distinguishing colors.

Green shades men are more likely to see in a more yellow range, and women in green.

orange blossom men identify as red-orange rather than just orange.

Significance in psychology in children

Psychological tests designed for children, are able to reflect their mental state, mood, attitude towards themselves and others, relationships with their families.

The child is asked to draw a picture on a specific topic, for example, to depict a house or a tree, and the psychologist evaluates the drawings and thanks to them he better understands which of the children needs help.

Colors in such tests are of key importance. But the colors in ordinary children's drawings can say a lot about a child.


It is also important and number of colors that the child is using.

Healthy, happy children of 4-6 years old usually use at least four or five colors in the drawing, and if their number is less than three, then this may indicate the presence of problems in the mental state.

Luscher test

Luscher test- This is a test in which a person chooses from a group of color cards those that are most pleasant or unpleasant to him until they run out.

It allows you to determine the personal characteristics of the person taking the test, his mood, problems, mental well-being.

Each color in the test has its own designation. In the test four secondary and four primary colors.

Primary colors in brief:

  1. Blue. Denotes contentment, harmony, peace. It also signifies the need for contentment and secure attachment.
  2. Blue-green. Denotes confidence, purposefulness, stubbornness. It also denotes a desire to raise one's own self-esteem, rise in the eyes of others, and achieve goals.
  3. Orange red. Denotes will, aggression, also shows the need for vigorous activity, leading to the necessary results.
  4. Light yellow. Denotes communication, joy, activity. It also means the desire to have dreams and hopes for a brighter future.

Additional colors are brown, purple, black, zero. Denote negative tendencies: fear, stress, chagrin, anxiety.

The results are interpreted depending on the sequence in which a person chooses color cards.

If a person chose the primary colors among the first, this means that his needs are met Or he thinks so. Otherwise, it can be said that his needs are not being met.

About the Luscher color test in this video:

Table

This table shows the primary colors and gives information about what they symbolize.

Red Red color in psychology symbolizes energy, inner strength, activity, authoritativeness. This is the color of a leader. At the same time, it is also associated with aggressiveness, irritability, anger, intransigence. Also, red is able to evoke positive feelings, such as joy, pleasure, especially if it is successfully combined with other colors.
Orange It symbolizes activity, vigor, purposefulness. Much depends on the proportions in which red and yellow are combined. If there is more red in orange, it may be associated with aggressiveness. Orange, along with yellow, is the color of joy, happiness, prosperity.
Yellow It symbolizes joy, activity, warmth, prosperity, intelligence. However, not all people associate exclusively positive phenomena with it. For example, in the majority of people there is an opinion that yellow is the color of separation, betrayal, although this is not entirely true. Also, yellow is known as the color in which the walls in mental hospitals (psychiatric hospitals) are painted. The golden color associated with it symbolizes wealth, beauty, glory and wisdom.
Green Symbolizes harmony, tranquility, happiness, development. This color, like blue, is considered one of the most pleasant colors to perceive, as it is closely associated with nature. Also, green is considered the color of reliability. It is good for soothing the eyes.
Blue It symbolizes calmness, balance, knowledge, development. It is often used, along with blue, in the design of websites and software, since it is considered the color of trust (but blue is preferable in this regard). It is also able, like green, to soothe the eyes well.
Blue It symbolizes calmness, harmony, luck, fidelity, knowledge, development. This is the color of customer confidence, so it is often chosen as the main color in the development of advertising and website design. Indigo - a deep dark blue with a touch of purple - represents mystery, eternity, leadership.
Violet Symbolizes wisdom, mysticism, fantasy, creativity, knowledge. It is the color of creativity, which is why it is often used in advertising products for creative people. Also, this color is considered the color of loneliness.
Grey Symbolizes practicality, anxiety, sadness, routine. At the same time, it is one of those classic colors that can be successfully combined with almost any shades. In Europe, gray is considered the color of gentlemen.
Brown Symbolizes stability, reliability, stability, comfort, safety. It is rarely chosen by young people.
White Symbolizes calmness, harmony, tradition, spirituality. In some countries, white is considered the color of sorrow and death.
Black Symbolizes mystery, secrecy, isolation, depression, melancholy. This color is most often associated with negative rather than positive associations. But it is still not worth considering it unequivocally negative.

Every color in psychology is important, each carries certain characteristics, and if you know their features, you can better understand the people around you.

Basics of color theory: